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Customer experience

Your products, services, digital activity and marketing should all be based on real, data-driven customer insights. Our customer experience experts can help you collect and embed this data into your end-to-end user journeys to make sure you’re effectively targeting your audience.

Our expertise

Customer experience (CX) focuses on the relationship between a business and its customers. It is an all-encompassing term for everything a business does that has an impact on its customers’ perceptions and feelings.

Our customer experience consultancy services combine expert statistical analysis with in-depth user insight to not only discover who your users are and what they do online, but why they do it and how they feel about it. Because when it comes to crafting great online experiences, context matters.

To help you deliver a remarkable digital customer experience, we use a broad range of user research activities. These techniques give us valuable, actionable insights into user behaviour, so that when you attempt to engage your target audience, you’re already familiar with their needs and pain points. Get the insights you need from your target audience with our customer experience consultancy services. Connect with us today so we can get started.

How we can help

  • Biometric testing
  • Consumer questionnaires
  • Face-to-face interviews
  • Persona profiling

Articles

Client spotlight

5 Lessons from Automakers on Navigating Supply Chain Disruptions
5 Lessons from Automakers on Navigating Supply Chain Disruptions

5 Lessons from Automakers on Navigating Supply Chain Disruptions

admin November 29, 2022

by Darrell Rigby, Hernan Saenz, and Peter Guarraia Summary.   Realizing that their supply chains cannot be made totally immune to disruptions, a number of automakers have adopted a number of strategies to protect their businesses. They include: delivering a “good enough” product to consumers, developing better

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The Global Population Is Aging. Is Your Business Prepared?
The Global Population Is Aging. Is Your Business Prepared?

The Global Population Is Aging. Is Your Business Prepared?

admin November 29, 2022

by Jennifer D. Sciubba Summary. While political, economic, and technological shifts can be difficult to predict, demographics data doesn’t lie. Within the next 10 years, more than 60 countries will have a median age over 35, and in 25 of those countries, half the population

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Your Competitors Aren’t Always Who You Think They Are
Your Competitors Aren’t Always Who You Think They Are

Your Competitors Aren’t Always Who You Think They Are

admin2 November 29, 2022

by Bill Taylor Summary. When it comes to strategy, one way to meet radically new expectations in your industry is to draw from the impressive and surprising strategies that are being used in other industries. Why can’t interacting with an insurance company be as responsive and

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Related services

Take a look at our unique collection of services to help you supercharge every stage of your business journey.

 

Digital optimisation

How often do you consider the efficacy of your digital marketing processes? Make sure you’re getting the most from your efforts with our digital optimisation services.

Digital design

There have never been more opportunities to reach, attract and retain customers through effective digital design. Our team of experts can help ensure you stand out from the rest.

Brand identity implementation

Your brand serves as the north star of your business and helps you to distinguish your offering and personality from competitors. With our brand identity implementation services, you can ensure it’s not only working for your business, but actively driving its success.

Let’s chat

Create market-leading, customer-centric products and services by truly understanding your audience.

Fill in a few details and we can kick-start your CX journey.

Hamid Aghajani

CEO